One of the friendliest shops I have ever come across. I can only assume this is Swedish country (with the Swedish resto Garbo's a few doors down). Definitely not the cheapest place in the world, but with brilliantly named sweets like 'Plopp' and giant chewy mallow dolphins sprinkled in crack (they must be to be so addictive) you absolutely cannot go wrong. A haven for anyone fancying a Scandinavian brunch (gravlax and meatballs a go-go) - and make sure you chat to the staff and read the website for more inspiration.
I'm saving for a beautiful traditional painted wooden horse.
You can certainly get stuff you can't find anywhere else in London here, even though it's a very small shop. If you don't speak Swedish you'll probably miss out on most of the conversation that happens in this store.
There are some worthwhile food finds here including some of the spreads, which are inexpensive and lovely. (I recommend Bacon Oost, which is a highly addictive bacon mayonnaise.)
There are non-food items (mostly kids stuff) and magazines as well.
It's worth a visit if you're in the area.
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