Having gone past Elys for years when in Wimbledon, I finally visited lately after a friend told me about their "huge wool section" and crafts department. Well, to call it a "wool department" is misleading as 90% of what they carry is acrylic, BUT there is a good selection of not-that-bad synthetic yarns. Lots of haberdashery as well.
As for the department store on the whole, it's lovely. A nice cafe, a sizeable toys department for the kids and kids-at-heart, all the usual fashions and homewares as to be expected for a store of it size, and a general upmarket feel. Prices were a bit higher than other department store in London, but they're both independent and carrying lines that other stores don't. So they have a bit of an edge in that way.
For Christmas, they even have a grotto and Santa for the kids.
I'm so glad I finally stopped in!
An excellent, independent department store with a long and illustrious history, Ely's has undergone massive changes in the past few years to emerge as Wimbledon's smartest emporium. Despite its upmarket bias, most items on sale are competitively priced and the range of goods on offer is most impressive.
Until a couple of years ago, Elys was quite a curiosity. Despite the department store's prime location in affluent, leafy Wimbledon it was way behind the times. Passers by and visitors could have been forgiven for thinking it was the prototype for television's cult comedy classic 'Are You Being Served?'. Strange indeed!
Things are quite different now that the store has undergone a revamp. There is a relatively glitzy beauty hall; upmarket accessories including Lola Rose jewellery and designer sunglasses; top fashion brands abound on the first floor. A vague reminder of old times lingers on the top floor with its café, travel concession and china department but now it seems a more fitting presence and likelier to fulfill demanding shoppers needs.
Medium sized department store which has bee completely revamped three years ago. It now houses many designer brands including the likes of Karen Millen. As such it is now considered quite an expensive store and not necessarily one for your more everyday needs. Having said that it has been done out beautifully, it is light and spacious with fantastic lighting. The cafe is still on the top floor which offers generally mediocre food at quite high prices.
An old style department store, along the lines of House of Fraser. Not too big and mostly catering for the women's market. There is an electrical section on the top floor and also a cafe/restaurant. The food is overpriced and relies on repeat custom from their own staff and older patrons. All floors are accessible by escalator or lift.
Department store that never gets really busy. It has a big topshop concession on the 1st floor and you can often find good bargains in the sales as most people head into Central London.
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